The Men’s Summer Shirt Edit
Four linen shirts. That's the men's line, and it's deliberate. Most men don't need a rack — they need three or four shirts that handle heat, don't need a tie, and don't look like office uniform on a Saturday.
The one that does nothing and does everything
The Ash Linen Popover Shirt has an open V neckline, a soft collar and no buttons at all. Full sleeves, clean yoke seam, relaxed boxy fit meant to be worn untucked. Nothing to fuss with — pull it on, push the sleeves up, done. Ash grey goes with stone trousers, black jeans, shorts by the water.
The earth tone that flatters everyone
The Russet Linen Camp Shirt is warm russet brown with a camp collar, short sleeves, a chest patch pocket, and a panel seam near the hem that gives it quiet structure. If you're buying one shirt in the line, buy this one — brown reads well against every Indian skin tone and doesn't yellow at the collar the way white does.
The two that make an entrance
Citron is where the line stops being safe. The Citron Linen Contrast Shirt keeps it controlled — bright citron with cocoa-brown contrast picked out on the collar, placket, cuffs and hem band. Two colours, worn like one. The Citron Linen Patchwork Shirt goes further: hand-placed abstract patchwork in magenta and rose scattered across the front and sleeves, finished with mismatched multicoloured buttons.
How to wear a loud shirt without effort
One rule: the shirt is the outfit. Stone or black trousers, white sneakers, no watch that competes. If citron feels like a lot, wear the patchwork shirt open over a plain white tee — you get the colour at the edges and a neutral block down the middle.
Why linen and not cotton
Linen moves air. In a Delhi or Chennai May, a linen shirt sits away from the skin and dries as you wear it; cotton holds the sweat against you. Linen creases — that's the trade, and after two wears you stop noticing.
Cash on delivery available. Easy 7-day returns.
Four linen shirts, ₹1350 to ₹1450.
Shop the men’s editFrequently asked questions
What's a camp collar?
A flat, open collar with no stand — it lies against the chest instead of buttoning to the throat. Made for heat, and it looks correct with the top button undone because there isn't one.
Do these run large?
All four are cut relaxed and boxy by design. Take your usual size for the intended fit; size down only if you want it close to the body.


